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Michael Patten

Michael Patten

Data Strategist
Launch Online

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About this Speaker

Michael has worked in digital marketing for over 7 years, and whilst his background is primarily in Paid Media he has a wide range of experience in supplementary practices. In his current role as a Data Strategist, it is his passion to ensure that the user data being captured is accurate and relevant, not only to aid business decisions but also to train razor-sharp smart bidding solutions for use within PPC.

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