Register for April's event

Want to join us in Brighton in 2022? Early bird tickets now available for April's IRL event

Forget cookies. There are other ways to sweeten the deal

A talk by Nandita Patkar
Demand Generation & Digital Performance, Study Group Ltd.

Register to watch this content

By submitting your email you agree to the Terms of Service and Privacy Statement
Watch this content now

About this talk

"Data wars have begun! Apple’s iOS14 update has already massacred social performance marketing.

Feels like the tech world is increasingly divided into two parts: those espousing privacy above all else as a KSP vs those who FLOC to alternative solutions to performance measurement and audience targeting.

The key question is: is the customer still at the heart of the digital strategy?

Can digital marketers re-invent data-led marketing while respecting our customers’ ever evolving privacy considerations? This talk explores some practical steps towards realising customer-first digital marketing in the brave new world of post iOS14 and the impending 3rd party cookie deprecation.

Have you got yours yet?

Our All-Access Passes are a must if you want to get the most out of this event.

Check them out

Proudly supported by

Want to sponsor? Contact us to find out more.