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Google Consent Mode: Without the Hardcode

A talk by Michael Patten
Data Strategist, Launch Online

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About this talk

Google have finally given us all access to their new cookie-less tracking method, 'Google Consent Mode.' Getting started can be a headache however, seeing as most of the guides refer to the hardcoded gtag method of installation, or even using a paid-for partner service. Instead, you can get going using just Google Tag Manager in conjunction with your existing Cookie Management Platform - and I will show you how!

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